Lil Miquela's real name is Miquela Sousa. She's a half-Spanish, half-Brazilian computer-generated model who only recently became self-aware. As Miquela's story goes, she once thought she was just a normal girl from L.A., until, plot twist, it turns out she's a robot.

At the forefront of this digital revolution stands Naina Avtr, a virtual celebrity created by Avtr Meta Labs in 2022. Naina's journey from virtual anonymity to social media stardom has captivated audiences and sparked a new wave of curiosity about the juncture of reality and the digital realm.

Some AI influencers charge upwards of six figures for brand deals, while others average over $7K a month. How might they change social media?

Trevor McFedries & Sara Decou are the co-founders of Brud and the creators of the first computer-generated social media influencer, Lil Miquela, in 2016. She has since amassed a large social media following and has donned brands including Chanel, Burberry and Fendi.